Webinar Description

In this webinar, we present survey results from our Fall 2009 correspondence automation survey of companies with business-critical correspondence requirements. This survey was conducted in conjunction with DOCUMENT magazine and included several thousand professionals involved in planning, implementing, managing or using correspondence solutions. The 200+ respondents identified trends they are watching and strategies they'll use to tackle correspondence challenges in 2010, as well as specific innovations they see as important (or not) for meeting business objectives.

If you are involved in ensuring quality communications with customers while improving efficiency, brand consistency, compliance and ease of change management then this webinar will be timely and relevant for you.

What you will learn...

In this webinar, you will see the data behind these 7 insights and learn about:

User vs. supplier split: how corporate users and their suppliers do not necessarily see eye-to-eye on the importance of key trends.

The current economy: How economic challenges are reshaping the urgency of correspondence automation initiatives.

Primary business drivers behind automation initiatives. Hint: saving costs came through loud and clear as a primary driver, but there's more to it than that.

Current state of automation in business processes: How 71% of respondents said their automated correspondence capabilities were insufficient to meet their needs and what they plan to do about it.

The universal solution myth: How business realities impede consolidation objectives (and why this isn't so bad).

The 8 key technology trends and their relative importance in correspondence automation strategy.

The future of SaaS solutions for corporate enterprises. While respondents show overwhelming willingness to consider SaaS-based solutions for business-critical applications, there are still a number of hurdles to overcome before this delivery model gains traction in the market.